GRAPHIC DESIGNER AND DIGITAL MARKETING OFFICERPart Time, 20 hours per week (2.5 days)PermanentTerm Time OnlySome working from home will be consideredFull Time Equivalent salary is £28,000 per annum.Pro-rata salary is £11,684.10 per annum - to reflect part time hours and term time only working.• Closing Date: Thursday, 13th March 2025• Interviews: Tuesday, 18th March 2025Job PurposeThis role focuses on creating high-quality visual content for print and digital platforms to support the school’s marketing and admissions efforts. The post holder will ensure brand consistency, produce engaging promotional materials, and work across a range of digital marketing channels to enhance the school’s reputation and reach.This is an exciting opportunity for a creative and dynamic individual to make a significant impact on the school’s marketing and admissions efforts. If you are passionate about graphic design, digital engagement, and brand development, we encourage you to apply.The Graphic Designer & Digital Marketing Officer is a key member of the Marketing and Admissions Team, which includes: • Head of Marketing and Admissions • Admissions Registrar • Admissions Officer • Digital Content & Social Media OfficerAccountable ToHead of Marketing and AdmissionsPackage DescriptionCompetitive remuneration and benefits package including:-Reduced school fees and wraparound care at St George’s SchoolPension ContributionStaff lunchesAccess to school buses on school bus routes for all staff (small charge payable) Professional learning and development opportunitiesEmployee Assistance ProgrammeGenerous annual leave entitlementCycle-to-work schemeOpportunity to benefit from the use of the many school facilities; libraries; sports facilities etcDeath in service benefits all staffOpportunity to join our community and contribute to social, music, drama and other events and activities.Main ResponsibilitiesKey ResponsibilitiesGraphic Design and Publications:• Design and produce high-quality printed and digital publications, including brochures, newsletters, leaflets, and event materials.• Develop creative and engaging visuals for advertising campaigns, promotional materials, and online content.• Ensure all design work aligns with the school’s brand guidelines and visual identity.Digital Marketing and Content Creation:• Design and create digital assets for email campaigns and the school website.• Assist in the development and execution of digital advertising campaigns across relevant platforms.• Support the Digital Content and Social Media Officer in producing engaging video and multimedia content to enhance the school’s online presence.Website and Digital Advertising Management:• Assist in the management of the school’s website, ensuring content is visually appealing and optimised for user experience.• Support the planning and execution of paid digital advertising campaigns to promote the school.Brand Guardianship:• Support the planning and execution of paid digital advertising campaigns to promote the school.• Provide design support and guidance to internal departments to maintain brand standards.• Ensure all external-facing communications reflect the school’s values, ethos, and visual identity.Event Support:• Work closely with the Marketing and Admissions Team to support promotional activities and events.• Assist in the planning and execution of open days, events, and other marketing initiatives.• Support internal teams with design and marketing requirements as needed.General Marketing:• Work with the Head of Marketing and Admissions to update online school directories and publications.• Responsible for marketing merchandise – ordering, stock-taking, replenishing.• Provide all necessary administration support and undertake any other duties as and when requiredThe Ideal CandidateEssential Skills and Experience• A qualification in Graphic Design. Experience in Marketing, Digital Media, or a related field.• Proven experience in graphic design and digital marketing, preferably in an education or not-for-profit setting.• Proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator) and other design tools.• Experience creating digital design for websites and email marketing campaigns.• Knowledge of website content management systems (WordPress or similar) and basic HTML skills.• Strong understanding of branding, typography, and layout principles.• Ability to manage multiple projects and work to tight deadlines in a fast-paced environment.• Excellent communication and interpersonal skills with a creative, proactive mindset.Desirable Skills• Knowledge of SEO and PPC advertising.• Familiarity with email marketing platforms such as Mailchimp.• An interest in or experience with the education sector.General• Undertaking general administrative and IT tasks in other departmental areas if required to ensure the smooth running of the school, which may include undertaking routine and exceptional duties as required.• Attending and taking part in all relevant meetings with colleagues as required.• Participating in the school’s system of professional review.• Participating in aspects of staff development as relevant to the role and the department, including attending appropriate training on in-service days.• Becoming familiar with and implementing school policies; to be responsible for a safe, healthy environment.• Helping to create and promote an image of the school which is in accordance with its aims.About the school/organisationAs Edinburgh’s only all-through independent school for girls aged 3-18, St George's is a place of possibilities: where everyone is clearly heard; pupils feel empowered to be themselves; and innovation is constantly encouraged. The courage of our founding mothers, who pioneered women’s education in Victorian Scotland, still echoes defiantly through our corridors. That’s why amplifying the voice of every girl remains part of our DNA today as a loyal school community with a unique spirit of pride. Over 90% of our girls achieve their first-choice post-school destination: leaving us as robust, empathetic change-makers, ready to take on the world…
