Are you an experienced Brand and Marketing Executive looking for an exciting new job opportunity?
We are currently looking for a Brand and Product Marketing Executive to join a leading electronics company based in the Surrey area.
As the Brand and Product Marketing Executive you will be responsible for all marketing activities relating to the company brand and products and work directly with the Director to create product segmentation/positioning models, define the competitive landscape, develop go-to-market strategies and manage the product lifecycle roadmap.
KEY DUTIES AND RESPONSIBILITIES:
Your duties as the Brand and Product Marketing Executive will be varied however the key duties and responsibilities are as follows:
1. You will be responsible for the marketing program design and execution, new product launches and channel sales support, whilst building up target audience and understanding their needs and wants.
2. You will liaise with the local product team to understand product strategy and translate for the local market, whilst also conducting regular meetings with key stakeholders to check progress of product launches and run the campaigns.
3. For campaign activation, you will be the leading position on various projects, working closely with the marketing agency to delivery strategy and help them to design activities to meet the project brief.
4. Creating a mix of promo mechanics to excite the consumer, you will deliver creative messaging across all channels.
ROLE REQUIREMENTS:
To be successful in your application to this exciting opportunity as the Brand and Product Marketing Executive we are looking to identify the following on your profile and past history:
1. Proven industry experience in a product/brand marketing role is essential for this position. Consumer electronics industry is preferred but not essential.
2. Product lifecycle management experience, particularly in product launch and channel inventory management, is required.
3. Experience working with multi-tiered sales organization, as well as Direct Customers and channel/distribution partners is advantageous
Key Words: Product and Brand Marketing Manager | Marketing Executive | Consumer Electronics | Technology
Hyper Recruitment Solutions Ltd (HRS) is an Equal Opportunities employer who are certified by Investors in People for talent development. We therefore welcome applications for any interested parties who fulfil the role requirements for this position. HRS is a company exclusively supporting the science and technology sectors, and is made up of a collaboration of recruitment professionals and scientists. We look forward to helping you with your next career moves.
